The Emperor Has No Clothes

There is a interesting article over on AdAge about the fact that Facebook, YouTube, Twitter etc. operate without any sort of plan to generate revenue. With all the adulation directed toward these social media behemoths, it never occurred to me that their reigns might be very short-lived indeed. I am curious to investigate this subject a bit more, as I would be very sorry if Facebook decided to shut its virtual doors (where could I store and display all my photos so effectively?) or YouTube went off the air (where would I watch David After Dentist?). In any event, I enjoyed the joke purportedly made by a Facebook exec to an ad exec, "Didn't you know we're a nonprofit?" It's apparently all too true.